Are you outsourcing photo editing yet? If not, it’s me, your friend Mary Dougherty telling you it’s time. The good news is I’m going to take you behind the scenes into my process and share exactly how to get started. By the end of this post, you will be sending out images and can go join your family and friends who have been waiting for you to get out from behind your computer.
One of the biggest problems that photographers have is spending too much time at their computer editing their images. Raise your hand if it’s true. I see you, because I’ve been there.
The company I use to edit both my digital and film images is The Find Lab. To get started email them or submit your first digital order. Your first 25 images will be complimentary, so that’s a great way to give them a try.
Here is what you need to do :
To hear more about my journey and tune into this conversation I had with Kaesen, Editing Manager at The Find Lab.
One of my favorite parts of working with the Find Lab is that they work with both digital and film. I shoot 75%-100% of my portraits on film and it is what has created my signature look. On a wedding day I shoot hybrid and love trusting find lab to refine everything I shoot.
Interested to know when I shoot film at a wedding? I break it down in this post.
I know there are reasons to wait to outsource photo editing. Let’s dive into a few.
Only I can create this look. Umm… you don’t think someone who has studied photography, edits images every day, knows all the lightroom shortcuts you don’t is not going to be able to replicate it? You are special, but serious this is something you can let go of.
If I could afford it I would. How valuable is your time? Do you pay yourself to sit at your computer enough for it to be worthwhile? What if you raised your prices and your business supported you instead of drained you? Getting a handle on your numbers will absolutely give you permission if not beg you to let go.
It takes too long. It just doesn’t. With a 5-10 day turnaround your images will be ready before you have the time to upload them.
First I cull my images, then I send The Find Lab a Lightroom catalog with smart previews. My editor sends me 5-10 sample images to make sure we are on the right track. I’m able to make some small adjustments if I feel things are off. Over time my editors have been able to know what I want my work to look like. Once they have edited all of my images, they send the catalog back to me. I double check everything, crop and select favorite image… then I export and upload.
Use your newfound time to grow your business. Create a new offer, connect with past clients or dream up a personal project. Tag me on Instagram and share what you are up to.
Honestly I spent many late nights at my desk, with a backlog of images. I stayed on track for my clients but it took a toll on me and my family. I realized I didn’t need to sit behind my computer to get things done. Give yourself a day off.
My mindset switched to viewing editing as a necessary business expense and I unlocked SO much time. I spent time with me family (we now have three kids) and dreaming up new projects like my workshop.
The key is realizing that you don’t have to do everything in your business. You can let other people help you and it’s a really good business move to not do it all. Your most valuable work is going to come from something besides editing. Take back your time to focus on the next step in your business.